By BrandsShouts Chocolates are and will be the favorite of any human being, no matter the age, especially right here in India, where people are specifically fond of these tasty treats. But when it comes to chocolates, there are a lot of things that a lot of brands are doing differently, whether it is about the taste, the shape, the texture, the chocolate percentage, the packaging, or anything like that. And this is the reason why there is no particular brand that stands out way higher than others because each brand somehow has its unique market and fan base. Anyway, we’re here specifically to talk about the Top 10 Popular Chocolate Brands In India 2025. So, let’s just get to that for now.
1. Cadbury
Why so popular: The go-to chocolate for every celebration or everyday craving.
In this particular segment, of course, the biggest share of the Indian market is held by Cadbury, which has a major strong 40% share and a massive business of ₹9,600 crores per year. The range of the product is really very wide. You can have anything from the classic Dairy Milk to the luxury and stylish Silk, and Bournville has set the trend for today. The national treasure that is Cadbury is somewhat unique and available for people living in rural as well as urban areas.
2. Nestlé
Why so popular: Light, crispy, and perfect for anytime snacking.
Nestlé is responsible for about 18 to 20% of the market and has a turnover of about ₹4,320 crores (2024). Apart from the dark chocolate offering in the market, the company is going to include those with a cacao content of 70%. KitKat and Munch chocolates are considered the best products that have clappers, and they are also sold at a price that buyers can afford. Nestlé is also the most available in India, with a presence of more than 3.5 million stores, this is also a brand that is easy to reach for a super quick chocolate break.
3. Amul
Why so popular: Indian-made chocolate with a strong cocoa flavor.
The Amul brand market share of 10 to 12% meant a market capitalization of ₹2,880 crores in 2024. The company’s product line is quite vast, extending from the simplest milk chocolate to the most intense 90% and 99% dark chocolate items. By keeping prices reasonable without quality being compromised, Amul is the most popular chocolate in all the markets it serves. Amul has a very strong base in the dairy sector; thus, this constant flow of milk increases the chances that the Amul chocolate bars will be easily reached by every social class, rich and poor.
4. Mars (Snickers, Galaxy, M&M’s)
Why so popular: A filling chocolate that works like a quick snack.
Mars Corporation has increased its presence in the Indian market by grabbing a share of 8 to 10%. Snickers are a product to be proud about with its three main ingredients, like chocolate, nuts, and caramel, you know, a very good combination for a power snack. Galaxy and M&M’s are the other options which have the advantage of being a nice smooth shape and have a brilliant look.
5. Ferrero (Ferrero Rocher, Kinder Joy)
Why so popular: Premium chocolates that are perfect for gifting.
Ferrero has established its presence in the premium category with around 8% market share and a revenue of nearly ₹1,920 crores. Ferrero Rocher’s golden-green hazelnut chocolates are generally used for festival gifting. If you have ever heard the name Kinder Joy, well, this is the chocolate brand that is behind that idea and it is a dream of every kid in India to keep on buying these treats. So you get the idea of their popularity right away, correct?
6. Hershey’s
Why so popular: Chocolate that blends flavor with variety.
Hershey’s with 6% of the market share and a ₹1,440 crores in 2024, is doing well, making it the fastest-growing chocolate company in India, of course, a foreign one. The wide range of products, such as Kisses, Brookside, and chocolate syrups, ensures that there is something for every age group. Being present in both offline as well as online markets allows Hershey’s to be easily accessible.
7. Lindt
Why so popular: Premium chocolate that delivers a luxurious taste.
Lindt holds roughly 5 percent of the market and by the end of the year 2024, has made ₹1,200 crores. Mainly, Lindt is known for the Lindor truffles and the dark chocolate bars (up to 99% cocoa). This makes the brand an ultra-luxury, high-quality chocolate alternative for consumers right here in India. It is hard to find in towns but very convenient in major cities and online. Especially suitable for chocoholics who seek rich and smooth textures.
8. Toblerone
Why so popular: Iconic triangle-shaped chocolate with a honey-nougat twist.
Toblerone is the company that takes the 3% market share and revenues of ₹720 crores per year. It is a chocolate bar that has a special triangular shape and tastes of honey and almonds. Although not an everyday choice, it is the number one choice for those who look for something to gift and for those who are on the go.
9. Godiva
Why so popular: Premium chocolate with a refined, elegant taste.
Godiva somehow brings in 2% from the Indian market, which means the chocolate brand is earning ₹480 crores through sales. This branded chocolate seller is positioned with a 72% dark chocolate bar, and ganache-filled pralines sold in an elegant small box. Simply this is no other brand but the luxury Godiva that is the preference for people who are simply satisfied with the best.
10. Bar One
Why so popular: A chewy, satisfying chocolate bar that delivers value.
Alrighty, let’s talk about just one more worth mentioning chocolate brand that is super popular in India, and that has to be Bar One. It does the job with caramel, nougat, and chocolate and delivers the needed energy. The affordable price range and the quality of the chocolate are the main reasons why Bar One is the desired chocolate of most consumers.
Conclusion
If we truly talk about the best of the best brands in this chocolate segment, well, those had to be Cadbury, Nestlé, and Amul. These are by far the top and best brands with a bunch of different offerings. Other than that, if your choice is really specific when it comes to chocolates, then without a doubt, you can pick any brand on this list.