By BrandsShouts Shopsy (by Flipkart) is mainly popular with people who want a better deal without having to undergo further trouble. What the app does is ensure that those who sell their products no longer need to give any commission fee, thus, they can give lower prices to the customers. The main demographic of Shopsy’s users is those who reside in smaller towns, and they are very happy with the whole process of shopping directly on their mobile devices. That’s why they chose Sara Ali Khan to be their brand ambassador. Let’s talk about that a little more.
Who’s the Brand Ambassador Of Shopsy?
Back in March 2022, Shopsy chose Sara Ali Khan as the face of their brand. What’s the reason behind choosing Sara? The company was looking for a person who is young, easy to communicate with, and very much approachable. The general public positively connects with Sara because of her funny and womanlike style, and she can be an ideal candidate for Shopsy to communicate with young customers.
Who is Sara Ali Khan Really?
Sara Ali Khan is a Bollywood celebrity who has earned a name for herself through her intelligence and simple style, which have captivated the hearts of many. Back in 2018, she was a rookie actor and became the most favorite among the fans rapidly. Her followers, a majority of them from the younger generation, are just what Shopsy targeted to reach. Sara’s vibrant energy is the perfect match for the brand; she fits in the best. Whether it is her weird and funny posts or her realistic nature, Sara makes her contribution to the Shopsy brand stand out and unique.
Big Campaigns with Sara
Last year, Sara and Shopsy planned to have a grand celebration focusing on the “March 2024 Grand Shopsy Mela” theme of the highest quality that was fitting for the festival and provided the people at the festival with only the best discounts. Next, in July 2024, they revolutionized the fashion and lifestyle industry by bringing out the “Apna Swag, Bina Brand Tag” campaign. With these advertisements, both plain and humorous, it’s so easy to understand that Shopsy has everything without any sacrifice of any quality.