By BrandsShouts Bugatti is counted as one of the most luxurious car brands out there, and that’s because of the exclusivity of their final products. It is quite literally super hard to get your hands on one of their cars. And talking about who has represented or currently represents Bugatti as their brand ambassador, well, we can’t just tell you one single name as there are many who’re the face of the brand right now in 2025.
Current Brand Ambassadors (As of July 2025)
The question “Who are the brand ambassadors of Bugatti?” can be answered in a simple way.
- Pierre-Henri Raphanel: Bugatti’s chief test driver from 2005 until 2025, now a brand ambassador full-time. Most notably, he is known for achieving the top speed records of the Veyron Super Sport and for the occasion of his comprehensive test driving activity of more than 11,000 times.
- Bruno Spengler: Main test driver from February 2025, he also represents the brand in a press and media-relations capacity. Holding 16 victories in his career, he is the one who presents the Bugatti hypercars to the public in their exposure to the rest of the globe.
- Rohan Cassius: Collaborates closely with Bugatti Junior’s fashion line and was the 2025 Spring/Summer collection launch’s main contributor.
- Tannadhaval: Social media announcement of the July 2025 ambassador, concentrating on promotion work.
- Afiya Francisco: Deals with Bugatti’s bags and accessories line, projecting their style and nature, most of all in the North American market.
Past Brand Ambassadors and Notable Associations
If you want to know who the ambassadors of Bugatti were in the past, here are a few well-known names:
- Cristiano Ronaldo: He featured in the campaign for the Chiron in 2016 and is the owner of several Bugatti cars. Nevertheless, he was not one of the official ambassadors for the long term.
- Andy Wallace and Other Racers: The longtime test driver Andy Wallace, along with other professional racers, has allowed the Bugatti brand to grow significantly over the years.
- Dealers Worldwide: The dealers of Bugatti are also like ambassadors who deliver excellent service and are involved in events, for example, the 2023 global meeting that has 36 dealers attending.