By BrandsShouts For now, the Brand Ambassadors of Frooti are none other than Alia Bhatt and Ram Charan in India. But these aren’t the only names that represent Frooti in India on their face value, nah, there are many more to know about. Let’s just get to that and talk about who currently are the brand ambassadors of Frooti are in India. Shall we?
Who Are the Brand Ambassadors of Frooti?
Up to this point, Alia Bhatt is the prominent image of Frooti all over India. For the past few years, she has been regularly involved in Frooti’s advertising projects. In addition to her, Ram Charan came on board with Frooti in 2022, and most of the national-level ads where they are seen together are now running. No matter what media, print, TV, or digital, Alia and Ram Charan are the brand’s two flagship ambassadors.
Regional Brand Ambassador (South India)
In the market of South India, Allu Arjun has been the brand ambassador of the regional area since 2018. For the southern audience, his commercials have been made specifically. And through regional campaigns launched, he is the face of Frooti in that area. So, in brief, while Alia Bhatt and Ram Charan are the faces of the brand at the national level, the South India audience knows the brand through Allu Arjun only.
Past Brand Ambassadors of Frooti
Frooti has collaborated with a number of major celebrities in the past. Varun Dhawan was one of the faces of their national campaigns, and with such an actor, he co-starred many times when Alia Bhatt was also on set, back in 2019. The trio of Alia, Varun, and Allu Arjun was leveraged for Frooti’s different ad film segments in 2021, with a mix of national and regional promotions. Ram Charan was announced as the brand ambassador to take over from Varun Dhawan’s label in 2022 and started appearing alongside Alia Bhatt in the recent campaigns.
Recent Frooti Campaigns (2023-2024)
In the recent 2023 and 2024 campaigns, Alia Bhatt has been at the very front line of Frooti’s advertising. She features most of the new TV ads, print, and online campaigns. Besides, Ram Charan is also not far behind as he has made several new ads with her. As a team, they are going to the Frooti brand across the country, spreading the word, and hence building brand awareness.