By BrandsShouts Yes, Old Monk is an Indian brand that has been at it ever since 1954, actually! No matter who says what about this brand, the offerings they have are kinda super famous right here in India. And that’s the very reason why it is one of the best-selling rum brands in the country, and it has been like that for decades now.
Old Monk Brand Information
| Brand Name | Old Monk |
| Establishment Year | 1954 |
| Founder | Ved Rattan Mohan |
| Headquarters | Ghaziabad, Uttar Pradesh |
| Industry | Alcoholic Beverages (Rum) |
| Product Categories | Dark rum (7-year, 12-year, Gold Reserve, Deluxe), white rum, coffee-flavored rum, special blends |
| Popular Products | Old Monk XXX Very Old Vatted Rum; Old Monk Supreme Rum; Old Monk Gold Reserve |
| Market Presence | Main market is India; exports to UK, UAE, Australia, Canada and over 15 other countries |
| Parent Company | Mohan Meakin Ltd. |
Current Market Position
First right, Old Monk is still a big name in India. For countless years, it was the dark rum that one could always be assured of in a good time with your friends. That dependable drink, a kind of drink one goes back to over and over again. Sure, some rums have made their entry into the market, so sales of Old Monk underwent a slight decline, but it still has a big yet very loyal fan base. Old Monk can be found in over twenty countries, including the UK, Australia, and Canada, but let’s face it, and rightly so, India has got to be its biggest supporter.
Product Range
Old Monk is there for you to select as per your feelings. The biggest shot in the entire range is the XXX Very Old Vatted Rum, aged seven years in oak casks for rich, smooth taste. The sipping friends kind of stuff. On the very special nights, there lies the Supreme Rum, aged twelve years and housed in a funky bottle. There are still Gold Reserve and Deluxe, which somehow feel a little less worthy to us. Maybe lighter? Try the white rum. Then there is also the new coffee-flavored one, adding a mild roast and subtle sweetness to the familiar Old Monk goodness.
Future Outlook
Earlier this year, in some way, Mohan Meakin was associated with Indusfood 2025, which is a food and drink fair of repute in India. This was a great opportunity for them to showcase the entire range of rums and interact with the people of the trade. How fabulous is that? What we can say further is that the company is also making some impressive international milestones. They presented a new coffee-infused Old Monk at the London Wine Fair 2025 in May, marking their inaugural appearance at such a grand U.K. event.